Chicago, Illinois and Salt Lake City, Utah. April 2010. Prime Insurance Company has been approved for membership by the American Association of Managing General Agents. Prime has been providing solutions to the wholesale marketplace for decades. Prime has maintained relationships and provides a partnership approach to nationwide brokers. This was evidenced by the AAMGA receiving letters of recommendation and support during the application and approval process.

Prime will be participating and networking amongst brokers across the United States at the upcoming AAMGA Conference in San Diego, California in May of 2010.

Prime, which provides customized solutions for hard-to-place risks will offer coverage for specialty property and casualty risks including aviation, commercial liability, commercial auto liability, commercial property, inland marine, garage services, health care services, personal lines and professional liability.

Prime’s business model is to work with surplus lines producers to provide solutions for the most difficult risks. Prime will not replace or compete with traditional markets, but will provide solutions on business that has been declined due to a variety of underwriting characteristics.

Prime Insurance Company, a Prime Holdings Services company is an excess and surplus lines insurance company serving 48 states and territories with its own capacity, and servicing remaining states with its authority from Lloyd’s of London


rick lindseyAuthored by Rick J. Lindsey, CEO, President, and Chairman of Prime Insurance Company

Rick J. Lindsey hails from Salt Lake City, Utah. He began working in the mailroom of his father’s Salt Lake City insurance firm, getting his introduction to the business that became his lifelong career. Lindsey quickly rose through the ranks while working in nearly every imaginable insurance industry job. As an entrepreneur, specialty lines underwriter, claims specialist, risk manager, and a licensed surplus lines broker, Rick Lindsey is highly skilled in all levels of leadership and execution. As he progressed on his career path, Rick discovered an urgent need for insurers willing to write policies for high-risk individuals and businesses. He was frequently frustrated that he could not provide the liability protection these entities desperately needed to safeguard their assets. He also formed the belief that insurance companies acted too quickly to settle frivolous claims. Lindsey decided to try a different approach. He started an insurance company and became the newly formed entity’s CEO. This opportunity has enabled Rick to fill a void in the market and provide a valuable service to businesses, individuals, and insurance agents who write high-risk business. Prime Insurance also specializes in helping individuals and businesses who live a lifestyle or participate in activities that make them difficult for traditional carriers to insure. If you’ve been denied, non-renewed, or canceled coverage, don’t give up quite yet. Chances are Prime Insurance can help.

Related Articles